Video advertising company Innovid has acquired another advertising startup, Taykey. We’ve written about Taykey as a tool that companies can use to target their ads based on the topics that their desired audience is interested in. Innovid says that by combining Taykey’s analysis with its own data about video engagement, it can show advertisers how targeting relevant content affects… Read More
from iFeeltech IT News Mix4 https://techcrunch.com/2017/11/30/innovid-acquires-taykey/?ncid=rss
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https://ifeeltechinc.wordpress.com/2017/11/30/innovid-acquires-taykey-to-provide-more-data-to-video-advertisers/
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